SPORTS STUDIES: PUBLIC RELATIONS GUIDELINES

Author

Kevin Smith, John Carroll UniversityFollow

Date of Award

Spring 2015

Degree Type

Essay

Degree Name

Master of Arts (MA)

First Advisor

Mary-Michelle J. Coleman-Walsh

Abstract

With numerous sport studies programs throughout the country being added, this project is intended to function as a guide for developing a public relations plan to launch and grow these new programs. This paper will offer a hypothetical public relations plan for schools to use as a guide when adding their program.

Recommended Citation

Smith, Kevin, "SPORTS STUDIES: PUBLIC RELATIONS GUIDELINES" (2015). Masters Essays. 15.
https://collected.jcu.edu/mastersessays/15

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.